Good Form

Besides having strong professional relationship-building skills and in-depth product knowledge, effective salespeople also seem to be proficient multitaskers. Take Rose Shorma, for example. On the day she graciously took time to speak with Print Professional for this story, the vice president of marketing for American Solutions for Business (ASB), Glenwood, Minn., was in Las Vegas attending the PPAI Show, which took place Jan. 14-18 at the Mandalay Bay Convention Center.