marketing & sales: Are You the George Clooney of Your Market
Seven power questions to help you become a bankable star
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Fortunately, you don't have to be globally eminent to achieve bankable status. Regardless of your profession, in your particular market niche, you can become a bankable advisor without the galactic notoriety of Good to Great author Jim Collins. In fact, I can give you two great examples from my own network.
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