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Laser printing and direct mail redefine the market

"INTEGRATED PRODUCTS are critical to the forms industry," noted Tom Yeager, vice president of sales and marketing at Batavia, Illinois-based Strata-Tac, a supplier of pressure-sensitive films and laminates for integrated labels, cards, coupons and magnets. "The products allow forms presses to go beyond traditional business forms, and open up new markets for manufacturers and distributors."