SupplyLogic and WebbMason Marketing Merge

SupplyLogic and WebbMason Marketing recently announced that they have reached an agreement to merge the two entities. Combining the brands provides a portfolio of tech-enabled marketing services and solutions for print, digital, point-of-sale and branded merchandise program execution.

WebbMason's creative and omnichannel solutions combined with SupplyLogic's technology, supply chain and execution capabilities offer businesses end-to-end national and local marketing execution that produces greater reach and revenue. Effective immediately, Phil Schoonmaker, CEO, will lead the combined entity, which will be named SupplyLogic WebbMason.

"I am excited to lead the company through this next step in our journey," Schoonmaker said. "This merger with WebbMason Marketing creates greater opportunities for our people, clients and partners. By combining our solutions, we can solve the entire spectrum of marketing challenges from creative strategy through distribution. My top priorities are to provide a culture of inclusion and growth for our people and to be an innovative partner for our clients. I am looking forward to leading the company through this transformation and know that together, we will achieve great things."

"The opportunity to combine two organizations with complimentary expertise is very exciting," said Doug Traxler, former CEO of WebbMason Marketing and active advisory board member of SupplyLogic WebbMason. "SupplyLogic has proven they are the premier managed services provider in the U.S. WebbMason Marketing has been helping marketers succeed using technology and creative solutions for over 30 years. Together we cover the spectrum of what today's marketers are looking for. And we both have a client-first culture."

Source: SupplyLogic

The preceding press release was provided by a company unaffiliated with Print+Promo. The views expressed within do not directly reflect the thoughts or opinions of Print+Promo.