Tasteful Advertising

Fortune Cookies—A La Carte

What Makes Them Great: "Besides the low price point, the flexibility is enormous. The custom message inside can be changed to cover different aspects of a promotion, the wrapper can be printed to make a more complete presentation, the cookies are available chocolate-dipped for a higher-end piece and the cookies can be packed in carry-out containers or other packaging to create a complete custom package. Because the message is hidden, the cookies can be used in contests with one or more winning messages. Additionally, several messages can be combined in a package of cookies to cover many advertising points for the client." — Mike Shulkin, president of A La Carte