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Paul Willard, sales manager for Grand Rapids, Michigan-based Broker Forms, explained the key to success in this market is a strong, knowledgeable supplier partner. Repeat business will follow.
"Nothing is certain in this world except death and taxes. As long as we pay income taxes, all businesses need to file W-2 and 1099 forms. This creates a very large market with stable, predictable, repeatable sales," Willard asserted.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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