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Once distributors gain some experience, they can use their skill set when working with confused end-users, according to David Yost, general manager of Roanoke, Virginia-based InfoSeal.
"Many end-users consider the year end ordering, processing and mailing of these documents to be confusing and at best inconvenient, which is interesting considering the mission critical aspect of these year end documents. End-user discomfort with tax forms is an opportunity for the distributor," he said.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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