Mass Appeal
If the numbers haven't convinced you, keep reading: We spoke with three suppliers who elaborated on the advantages of digital print, as well as the challenges and misconceptions that digital still faces.
Onward and Upward
Digital print has been trending upward for years, and all signs point to bigger and better developments thanks to new substrates and equipment, noted Brian Coats, CDC, marketing director for MAR Graphics, Valmeyer, Ill. "Printers will keep finding ways to feed an ever-increasing array of materials through digital machines, [as well as the addition of] more specialty substrates and applications," he said.
- Companies:
- FormStore
- MAR Graphics
- Places:
- Edison, New Jersey
- Valmeyer
Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.