The Pressure Is On Mailers
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In regard to traditional mailers, David Yost, general manager at Roanoke, Virginia-based InfoSeal, noted that the multi-part, Quick Mailer product is the industry's most popular. He agreed that while pressure seal is replacing some traditional mailer products, Quick Mailers remain a force to be reckoned with, especially in direct mail. "Distributors can find the most opportunities for conventional mailers in direct mail," he said. "All of our new orders for Quick Mailers have been in this area."
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