Together or Alone?
The pros and cons of affiliating with a large distributor network
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AFFILIATING
The idea behind affiliating with one of the distributor networks is that the initial entry fee (say, 5 percent of your annual revenue) is paid back several times over in the services you gain in return. Group buying discounts, in-house legal counsel, a collections staff—it's easy to see how these three services alone could make you more money than you pay to use them, and most of the distributor networks offer even more services. The bottom line is, the less time you have to waste with non-selling tasks, the more time you have to sell and make money.
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- Companies:
- Proforma
- People:
- Deanna Castello
- Rich Bewley
Michael Cornnell
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