Riding High
The top five distributors reveal what it takes to be on top
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No matter the highs or lows, change will continue to infiltrate the printing industry. For instance, Truitt observed that digital is displacing offset. "Traditional printing is facing over-capacity, which is creating downward pressure on prices. The Internet is changing everything. Customers expect more value, [at a] faster [pace] and [for] lower prices," he stressed.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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