"First, we offer free delivery to anyone within an approximate 50-mile radius of any of our locations. Second, we offer all of our customers the opportunity to come to our production facilities and pick up their orders," Megerdichian commented.
According to Schoner, speed can complicate things. "Wide-format digital printing has its pros and cons. A big pro is the speed; we turn around many jobs the same day," he remarked. "A big con is the speed; we have to turn around many jobs the same day. As we become faster, clients expect it faster. It's a vicious circle."
Because wide-format printing allows for the production of better graphics in a shorter time frame, suppliers must invest in the most up-to-date equipment. When Schoner is reviewing new equipment, he looks for quality. As a result, every Speedpro Imaging location has consistency in the quality of its output.
"There are new inks available that dry almost instantly, which allow us to laminate the prints much more quickly and get the jobs out the door faster. We carry new types of vinyls that are so easy to install, the user can do the installation himself [or herself]," Schoner said. "Also, the quality of flatbed printers has gotten much better in recent years, which allows us to produce certain jobs much faster than was previously possible."
Megerdichian mentioned that almost all of 4over's equipment and hardware feature the latest technology since the Grand4mat facilities are fairly new. However, he acknowledged the fast-paced movement of the wide-format sector, so constant upgrades are inevitable.
"We currently have new equipment on order that represent another significant investment in Grand4mat; this will benefit our customers greatly," he stated.
Exciting things are happening in the wide-format sector, but some misconceptions need to be addressed. For example, Megerdichian believes that a lot of the wide-format printing products should not be compared to traditional offset printing.
- Companies:
- 4over, Inc.

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.





