The Right Fit
17 ways to make your promotional apparel perfect, every time
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“Whenever customers are on a tight budget, we usually suggest they stick with a better product in a lower price-point category than buying something of inferior quality,” said Gina Barreca, director of marketing for Vantage Apparel, Avenel, N.J. Using the example of nonprofits, she pointed out that even though money can be tight with a company, getting the message out is still the most important goal, so it rarely makes sense to skimp on quality if you can help it. “With most nonprofits, getting their message out is the most important goal, so you wouldn’t want to go with something so inexpensive that recipients will not wear it,” Barreca explained.
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- Companies:
- Alstyle Apparel
Michael Cornnell
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