Transformailer and Colortree Marketing Resources Relocate to AccuLink in Greenville, N.C.

The unique EasyMailer product, also marketed under the name “Transformailer” by Colortree Marketing Resources, now will be manufactured by cross-media specialist AccuLink in a cooperative agreement with Colortree/Graphic Innovations of Richmond, Va. This niche direct mail product combines up to three highly personalized inserts into a self-sealed personalized envelope, all sharing variably printed full-color text and graphics from the same print file.

“AccuLink specializes in highly personalized communications, and this product provides a unique 'touch' that is perfect for our targeted cross-media campaigns,” said Lindsay Gray, vice president of sales, AccuLink.

Ed Glaser of Colortree Marketing Resources, formerly a division of Colortree/Graphics Innovations, will continue as chief marketing officer in his new role at AccuLink, promoting the EasyMailer product under the new name InteliMailerSM.

For more information, contact Glaser via e-mail at ed.glaser@acculink.com or by phone at 800.948.4110 (AccuLink).