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Maria Raha
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“Our largest partner is [the United States Postal Service] shipping force,” Swasey said. “Every day, [Netflix mails] about 1.6 million DVDs outward, returning about 1.6 million DVDs, [totalling] 3.2 million pieces of mail [sent] on a typical day [via] first class mail. ... The volumes haven’t always been that high, but the point is, we’ve worked very closely with the postal service from the very beginning to design a mailer that is functional, useful and goes through their equipment.” Swasey then explained how the mailer both protects the delicacy of the DVD, and withstands the automation the mailer tolerates on both the postal service’s end and at Netflix’s distribution centers.
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Maria Raha
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