Eyes Wide Open
A redefining moment for the industry
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Still, Paparozzi noted, with total industry sales down more than 20 percent from pre-recession (i.e., 2007) levels, recovery isn't going to happen overnight. As for the economy, current Blue Chip Economic Indicators estimate that Gross Domestic Product (GDP) will grow just 1.9 percent in 2013, a slight improvement over 2011's 1.8 percent growth, though short of the 2.2 percent growth in 2012. (The Blue Chip consensus is hopeful for 2014, forecasting the GDP to grow by nearly 3.0 percent.)
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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