Digital Dos and Don’ts
The pros offer insights for effectively dealing with digital printing
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The increasing demand for digital printing and variable data is what led Team Concept Printing & Thermography, Carol Stream, Ill., to install an iGen3 last year. Tony Rouse, owner, and Laurie Kaminski, the company’s four-color area supervisor, pointed out that people who are used to offset often build their blacks in a CMYK breakdown, yet digital interprets black best when it’s built in 100 percent K.
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Maggie Dewitt
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