WebbMason Launches Cross-Channel Marketing Automation Platform: MarketingBench 2.0
Provides digital and physical marketing creation, sourcing, deployment and measurement on a single platform.
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WebbMason, an integrated marketing solutions and services company headquartered in suburban Baltimore, has introduced MarketingBench 2.0, a marketing automation solution for the creation, sourcing, deployment and measurement of integrated marketing programs. MarketingBench 2.0 fills a void in first-generation marketing automation products: the ability to centrally manage print collateral, promotional items and event promotion in addition to digital marketing. MarketingBench 2.0 is delivered as a software-as-a-service (SaaS) application for easy deployment and rapid scalability.
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- Companies:
- Webb/Mason
- Places:
- Baltimore
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