Reading Between the Lines

You and I know. We're printing resellers: brokers, agents, distributors or whatever name we choose to call ourselves. Fair enough? Not quite. Our monikers alone could defeat us in court, and some of our day-to-day practices could destroy our businesses if handled poorly.The "how" and "why" are contained in an obscure document known as the Uniform Commerical Code (U.C.C.). Every resellers' worst nightmares can be avoided or reworked through the clever, mostly favorable-to-intermediaries, tenets of this venerable document.