marketing+sales: Would You Buy From You?

The answer to "would you buy from you" is simple. When you get to know the other party's "why," under-the-surface needs and mindset, comprehend the distinct value in their brand, and develop a PACT with them built on complete trust, the question changes to: "How could you not buy from you?" We are here to be of service and look forward to helping you "understand your why" and grow your business.

This article is based on Ryan T. Sauers' upcoming book, "Would You Buy From You?" available for preorder at www.WouldYouBuyFrom.com.

By Ryan T. Sauers

Ryan T. Sauers is president of Sauers Consulting Strategies. The firm consults with printing- and promotional product-related companies across the U.S. Sauers is working on his Doctoral degree in Organizational Leadership and is the author of the top-selling book "Everyone Is in Sales," with "Would You Buy From You?" due out in early 2015. Sauers is a Certified Myers Briggs Type Indicator, DiSC Practitioner and Certified Marketing Executive. He writes national feature articles in publications and speaks at many national conferences on such topics as sales, marketing, communications, organizational leadership and social media. Sauers is also an adjunct university professor teaching leadership and organizational strategy to adult learners. For more information, visit www.ryansauers.com.