Chet Dalzell

Chet Dalzell

Chet Dalzell has 25 years of public relations management and expertise in service to leading brands in consumer, donor, patient and business-to-business markets, and in the field of integrated marketing. He serves on the ANA International ECHO Awards Board of Governors, as an adviser to the Direct Marketing Club of New York, and is senior director, communications and industry relations, with the Digital Advertising Alliance. Chet loves UConn Basketball (men’s and women’s) and Nebraska Football (that’s just men, at this point), too!

September 8, 2020 Politics Aside, At Least Folks Are Focused on the USPS–Let’s Keep It Up

While we were on summer vacation, the ugly state of politics brought the USPS to the top of the news cycle. Maybe that’s a good thing...

May 26, 2020 Will Isolation Kill Creativity and Innovation—Or Reinvigorate Us?

As the pandemic continues, we have to wonder if this isolation will eat away at our creativity and innovation...

April 28, 2020 The U.S. Postal Service Needs Financial Protection

COVID-19 may have frozen ad budgets, including direct mail, but the financial woes of the U.S. Postal Service have pre-dated the current crisis. Calls for postal reform to facilitate all types of fiscal fixes have gone unanswered, despite bipartisan support to get the job done...