Business Forms

Pressure-seal and other self-mailer products rule the marketplace By Eric Fiedler As the traditional mailer market matures, self-mailer sales are soaring. "The absolute major growth area for us is the pressure-seal product," said Deanna Day, product manager at Poser, Fairhope, Ala. "It really goes hand-in-hand with the decline of impact printers." The success of pressure-seal self-mailers can be attributed to savings in both money and time. Folding and stuffing aren't necessary, envelope costs are avoided, and a typical pressure-seal system is capable of preparing up to 10,000 11&Mac253; forms per hour. Richard Kuntz, president of GBF Graphics, Skokie, Ill., reported that his company's Securi-Seal3™ pressure-seal product is selling beyond

International trade documents open the door to new sales opportunities By Laura D'Alessandro In an industry that by all accounts seems to be shrinking by the minute, TFP Data Systems, Oxnard, Calif., has discovered a market that is virtually untapped by forms distributors. The international trade market offers a bevy of new sales opportunities for distributors in search of new products. International trade documents are forms used to facilitate the function of transporting goods into or out of the United States. The majority of these forms are government mandated by either the Department of Commerce or the Treasury Department. According to TFP, billions

Tips to boost your software-compatible forms and checks sales By Stacey Wenzel Opportunities are becoming more plentiful in the software-compatible forms and checks market. According to industry experts, as growing technology continues to strengthen this niche of the forms industry, there are strong profits to be made for distributors entering the arena. "You won't make big sales, but lots of small sales add up to some nice profits," said Sandy Horner, president of DiversiForm Software Compatible Checks, Alexandria, Va. She added that it's a lot easier to get involved with software-compatible checks than one might think. "You don't need to know all about computers," noted Horner. All

A hands-on guide for selling this hot new niche product By Barbara A. Bucci Maybe you thought you knew what they were. And maybe you always did know. But since many people confuse electronic forms with software-compatible forms, let's first end any confusion that might exist and differentiate one from the other, before talking about market opportunities. According to Ted Nowlen, vice president of marketing and information technology at Bridgeville, Pa.-based Interform Solutions, an electronic form is a mail-enabled form that allows users to complete it electronically. Users can then capture and route the form throughout an organization's computer network. On the other

More ways to distribute information By Stacey Wenzel We often start the month of January by making resolutions of how we can become more productive, successful and ultimately, happy in the new year. The process of evaluating the past year and taking action toward new goals in 1998 can be a useful technique, both personally and professionally. For distributors to have a prosperous 1998, it is important to further improve on areas that led them through a successful 1997 as well as develop new strategies for areas that proved to be less successful. One way to begin the new year on a positive note is to determine what