Commercial Printing

Tips On Printing and Selling Folders and Brochures
September 3, 2019 at 8:46 pm

If you came up to me and asked, “Brendan, I’m a print and promotional product distributor, and I’m looking to know more about the folders and brochures category of the industry. Can you give me some information about the benefits, applications and new developments in that sector?” I would look at you and...

Half-Day Intensives Set Tone for PRINTING United Experience
June 25, 2019 at 6:36 pm

In addition to its 96 educational sessions, PRINTING United—the latest iteration of the SGIA Expo—will feature three half-day intensive workshops on Tuesday, October 22, the day before its official kickoff in Dallas. Complementing the robust agenda throughout the Specialty Graphic Imaging Association (SGIA) and NAPCO Media’s expo (October 23-25), the intensives...

State of the Industry Report: Uncertainty as opportunity in the age of Trump
March 26, 2019 at 8:03 pm

It’s difficult to know where to begin Print+Promo’s 2019 State of the Industry Report. For the past two years, one man has overshadowed the political stage: Donald J. Trump. Long before the 45th president of the U.S. vowed to “Make America Great Again,” he didn’t hold back when it came to pro-business stances, something that resonated with executives across all segments, including the printing industry...

Packaged, Sealed and Delivered: 5 Tips for Impactful Packaging
March 12, 2019 at 8:04 pm

First impressions are a topic we talk about often, and it’s no different when we think about packaging. Visit any grocery store or Target, for example, and it’s clear that brands are competing for attention on already crowded shelves. With so many options now available, we’ve become frozen in indecision...

How Diamond Packaging Takes its Promotional Calendar to the Next Level
February 5, 2019 at 8:01 pm

Promotional calendars are hardly a new tool for printers to use when wooing customers and prospects. But, when a specimen like the 2019 wall planner from Diamond Packaging comes along, it asks us to think of printers’ calendars not just as marketing giveaways, but as works of art and platforms for interactive “smart” technologies as well...

Quad/Graphics Lands Periscope in $132.5M Purchase
December 3, 2018 at 10:53 pm

Come early 2019, Quad/Graphics Inc., already renowned as a leading marketing solutions provider, will add to its clout through the addition of Periscope, with theSussex, Wisconsin-headquartered business having acquired the Minneapolis-based independent creative agency for $132.5 million last week...

Tide Debuts New Packaging to Mixed Reviews
November 13, 2018 at 5:56 pm

Tide is debuting a brand new packaging look for its laundry detergent, and it's not exactly a marketing win. According to CNN, Tide will soon be shipped in a shoe box in an effort to make shipping through online distributors easier...

Court Confirms Cenveo's Plan of Reorganization
August 21, 2018 at 3:36 pm

Cenveo Inc., Stamford, Conn., announced that the United States Bankruptcy Court for the Southern District of New York has confirmed its plan of reorganization, paving the way for the company to emerge from Chapter 11 in the coming weeks.