Commercial Printing

Answers to 5 Commonly Asked Packaging Questions
April 28, 2020 at 7:58 pm

Life in the age of COVID-19 has been complicated. While much of the country has been hunkering down in the name of flattening the curve, packaging producers have needed to keep the presses running. Part of a critical infrastructure industry as defined by the Department of Homeland Security, these printers play a crucial role in...

State of the Industry Report: Welcome to an election year where anything can happen
February 28, 2020 at 6:29 pm

The current economic expansion, which turns 11 years old in June, is the longest on record. To provide some perspective, average recoveries (post-World War II) last roughly six to seven years. Andrew D. Paparozzi, chief economist for Specialty Graphic Imaging Association (SGIA), Fairfax, Va., urged printers not...

Tips On Printing and Selling Folders and Brochures
September 3, 2019 at 8:46 pm

If you came up to me and asked, “Brendan, I’m a print and promotional product distributor, and I’m looking to know more about the folders and brochures category of the industry. Can you give me some information about the benefits, applications and new developments in that sector?” I would look at you and...

Half-Day Intensives Set Tone for PRINTING United Experience
June 25, 2019 at 6:36 pm

In addition to its 96 educational sessions, PRINTING United—the latest iteration of the SGIA Expo—will feature three half-day intensive workshops on Tuesday, October 22, the day before its official kickoff in Dallas. Complementing the robust agenda throughout the Specialty Graphic Imaging Association (SGIA) and NAPCO Media’s expo (October 23-25), the intensives...

State of the Industry Report: Uncertainty as opportunity in the age of Trump
March 26, 2019 at 8:03 pm

It’s difficult to know where to begin Print+Promo’s 2019 State of the Industry Report. For the past two years, one man has overshadowed the political stage: Donald J. Trump. Long before the 45th president of the U.S. vowed to “Make America Great Again,” he didn’t hold back when it came to pro-business stances, something that resonated with executives across all segments, including the printing industry...

Packaged, Sealed and Delivered: 5 Tips for Impactful Packaging
March 12, 2019 at 8:04 pm

First impressions are a topic we talk about often, and it’s no different when we think about packaging. Visit any grocery store or Target, for example, and it’s clear that brands are competing for attention on already crowded shelves. With so many options now available, we’ve become frozen in indecision...