Insights

Print+Promo 2019: These 11 CSR All-Stars Have What It Takes to Keep Customers Happy and Coming Back
July 30, 2019 at 4:36 pm

Customer service representatives (CSRs) have a challenging job that often requires superhuman patience, speed and product knowledge. They care for their customers—even when those customers are not always right—and often go out of their way to solve challenges with an unwavering smile. Print+Promo would like to recognize these unsung heroes, so, without further ado, here are the inaugural honorees of our CSR All-Star collection...

Print's Age Problem: Here’s why your business needs to pivot its attention to millennial talent
June 18, 2019 at 7:56 pm

Millennials get a bad reputation. They can’t buy houses because they’re eating Himalayan sea salt avocado toast with $7 oat milk lattes. They ruin concerts for everyone because they can’t put their smartphones down. And, they’ll sport Nirvana T-shirts without being able to name three of the band’s songs. But they’re entering the workforce in droves...

Print+Promo 2019: A Celebration of the Women in Print and Promo
May 28, 2019 at 5:57 pm

Print+Promo is proud to present its sixth annual “Women in Print and Promo” feature. This year’s group of honorees is rewriting the narrative of female representation in a traditionally male-dominated industry. They’re managing teams, driving growth and 
overseeing internal operations—all while navigating an unsettled business environment. Most importantly, they are teachers responsible for developing the next generation of inspirational women entering the workforce...

The Advantages of Buying American in the Print and Promo Space
April 23, 2019 at 8:31 pm

Two years ago, President Donald J. Trump spoke to a crowd gathered at the headquarters of Wisconsin-based toolmaker Snap-on. Later that day, he signed an executive order that would tighten rules that award visas to skilled foreign workers and direct the federal government to enforce rules that bar foreign contractors from bidding on federal projects. The order was the first effort to promote Trump’s “Buy American, Hire American” agenda, a focal point of his campaign...

State of the Industry Report: Uncertainty as opportunity in the age of Trump
March 26, 2019 at 8:03 pm

It’s difficult to know where to begin Print+Promo’s 2019 State of the Industry Report. For the past two years, one man has overshadowed the political stage: Donald J. Trump. Long before the 45th president of the U.S. vowed to “Make America Great Again,” he didn’t hold back when it came to pro-business stances, something that resonated with executives across all segments, including the printing industry...

Print+Promo 2019: Under 40
February 26, 2019 at 7:45 pm

Print+Promo is excited to reveal the honorees in this year’s Under 40 spotlight. Cited by their industry peers for unmatched professionalism, visionary behavior and contagious energy, these individuals are dismantling generational labels, and, instead, using the wisdom gained from esteemed colleagues to become mentors in their own right...

12 Fashionable Tips for Selling Promotional Apparel
January 29, 2019 at 9:12 pm

The new year brings new promise for business. It’s also the time that profit seekers evaluate what and how they sell, as they put 2019 strategies into motion. For some, that means experimenting with a new product line—perhaps, the $5.51 billion promotional apparel sector...

2018 Top 50 Suppliers: What the Data Tells Us
October 23, 2018 at 8:16 pm

It’s no secret that print does best in a mature economic recovery phase of the business cycle. Considering we have been in this phase for nine years when the average recovery tops out at seven, numbers should be skyrocketing...

Everything You Need to Know About the Mergers and Acquisitions Landscape
October 9, 2018 at 3:13 pm

The industry is a constantly moving and evolving thing. Over its long history, there have been events and trends that have changed the face of the print and promotional industry to its core, such as the constant evolution of technology, the dawn of the internet and the trend of rapid consolidation as a result of mergers and acquisitions...