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PPAI and SAGE Extend Power of Two Relationship
December 22, 2015 at 8:20 pm

Promotional Products Association International (PPAI), Irving, Texas, and Addison, Texas-based SAGE announced the extension of their Power of Two strategic alliance to deliver one comprehensive association and business management solution...

4 Lessons for Delivering Flawless Customer Service
December 15, 2015 at 6:42 pm

Caring for customers is a critical element in every business. Most small-business owners “get this,” but struggle to deliver consistent, flawless experiences to their customers as they grow. In fact, the challenge of caring for customers—through your employees—can be a big part of what accelerates...

Flesh Co Increases Sales Support Staff
December 1, 2015 at 7:25 pm

Flesh Co, St. Louis, recently added Cathy Shiflett to its Parsons sales support team. Shiflett brings seven years of customer service experience in the financial industry to her new role. Because Flesh Co believes it is important to provide new associates with a basic knowledge of its capabilities...

FIEL Offers Embroidery for Decorated Products
November 24, 2015 at 5:29 pm

FIEL–Fairdeal Import & Export Ltd., Orlando, Fla., announced the addition of embroidery to its available decoration methods. Distributors can now choose among screen printing, heat transfer printing and embroidery when purchasing decorated products...

In 2016, the Customer Experience Will Separate the Winners from the Losers
November 24, 2015 at 5:35 pm

Marketers have a really good understanding at this point that today’s customers are in charge. You need them more than they need you. With more options to choose from, more sites on which to compare price and more digital channels to shop across, today’s consumer is more demanding than ever...

Facilisgroup Announces Horizon Promotional Products as New Partner
November 17, 2015 at 7:58 pm

Horizon Promotional Products, Jacksonville, Fla., recently joined St. Louis-based Facilisgroup. Horizon Promotional Products, which Dave and Carmen Chappell founded in 2001, will gain @ease—a sales and order-processing system, buying leverage, high-impact marketing programs...