May 13, 2008
Joyce Harper is an online columnist for Sales & Marketing Management. She is also the founder/CEO of Sharper Solutions (www.sharpersol.com)—a management consulting firm specializing in organizational development and strategic management—and works with companies nationwide to create organizational effectiveness and increase revenue building potential. Reprinted here is Harper’s article “Motivating Change: And The Two Became One”, in which she recommends careful consideration and compatible business goals to ensure a successful merger. Recently I met with a client who was contemplating a horizontal merger with another organization. My client was approached by one of his competitors with a proposal aimed at broadening market share, maximizing
