You hate to do it, but you have no choice.
InfoSeal
It's not just famous for its inner harbor and crab cakes. It's not just the backdrop of HBO's now defunct The Wire. Many know it as "Charm City," but for the printing industry it's the site of PSDA's annual Print Solutions Conference and Expo from May 24 to 26 at the Baltimore Convention Center.
Do you think outside of the box? If so, you might consider adding integrated or affixed items to your product line. Here is a collection of the latest styles companies have to offer.
Mailers are still a lucrative form of business. Still not a believer? Then, turn back to page 58 and review the sales figures our top 20 manufacturers put forth in the direct mail sector.
When it comes to integrated products, it’s not so much about the product itself, but the product’s features. Manufacturers are getting even more creative and coming up with new applications for their customers that make production more efficient, cost-effective and sometimes, even better for the environment.
A little change never hurt anyone. With that in mind, this year’s big show promises a change of pace, a change of scenery and a change in demand. The newly revamped PSDA (formerly DMIA) will host its annual Print Solutions Conference and Exposition on Oct. 23-25 at the Baltimore Convention Center, Baltimore. This year’s featured general session keynote speaker will be Charlie Pesko, founder and president of InfoTrends, a leading market research and consulting firm in the digital imaging and document solutions industries. Technological advances and refined marketing strategies are just some of the issues gaining momentum in a slowing economy. To encourage print
Located in Roanoke, Va., InfoSeal named Bob Hardig as regional sales manager. He represents both InfoSeal and its sister company, New Jersey Business Forms, Englewood, N.J., in the northeast and north central states regions. Hardig has extensive experience in the forms and printed documents industry. In particular, he is a seasoned self-mailer systems specialist, knowledgeable of pressure seal self mailer equipment and forms. “This is something of a homecoming for me. Many of the people at InfoSeal were my co-workers under the old Transkrit,” he said. “I am very familiar with all of the products that both InfoSeal and New Jersey Business Forms offer.
The Print Professional team congratulates everyone who participated in this year’s design contest for their creativity and ingenuity. It was exciting to receive new entries in the mail each day, and to see how industry professionals used their talent and supply chain expertise to deliver effective, high-quality solutions. With loupes in hand, a distinguished panel of judges from North American Publishing Company, Philadelphia, evaluated entries based on print quality, technical achievement and the degree to which a solution satisfied the intended application. They were so impressed with the submissions, that in addition to designating winners in the various categories, the judges felt compelled
For distributors, the key to mailer sales is providing ideas that make end-users successful. A little patience and perseverance throughout the selling cycle don’t hurt, either. Mailers, after all, are not exactly a cut-and-dried type of sale. There can be aggravations along the way and a significant investment of time to coordinate materials, as well as the various approvals, revisions and final proofs the products entail. But in return, distributors can be rewarded with repeat orders and healthy profit margins. Easy Does It A new, patent-pending product launched by Roanoke, Virginia-based InfoSeal in October, FastTabsps, is already getting 2008 off to a
1 Ennis Headquarters: Midlothian, Texas Annual Sales $(000): 584,713 Principal Officer(s): Keith Walters, Chairman, President, CEO Employees: 6,200 Locations: 44 2 Champion Industries Headquarters: Huntington, W. Va. Annual Sales $(000): 145,188 Principal Officer(s): Marshall T. Reynolds, CEO Employees: 740 Locations: 22 3 Western States Envelope & Label Headquarters: Butler, Wis. Annual Sales $(000): 117,900 Principal Officer(s): Mark S. Lemberger, President Employees: 731 Locations: 5 4 Printegra Headquarters: Peachtree City, Ga. Annual