USFI

It's hard to disassociate 1960s advertising from AMC's hit series "Mad Men." But long before Don Draper hit the scene, Darrin Stephens and the cast of "Bewitched" worked their magic on television viewers across the country. For Douglas Ritter, president of Dallas-based marketing solutions firm USFI, the show was more than just a source of casual entertainment—it was the spark that ignited his professional future.

1 WorkflowOne Headquarters: Dayton, Ohio Commercial Print Sales $(000): 204,000 Total Sales $(000): 1,200,000 2 Webb/Mason Headquarters: Hunt Valley, Md. Commercial Print Sales $(000): 44,296 Total Sales $(000): 75,078 3 American Solutions for Business Headquarters: Glenwood, Minn. Commercial Print Sales $(000): 34,714 Total Sales $(000): 249,022 4 The Shamrock Companies Headquarters: Westlake, Ohio Commercial Print Sales $(000): 23,375 Total Sales $(000): 77,917 5 Merrill Corporation Headquarters: Monroe, Wash. Commercial Print Sales $(000): 16,400 Total Sales

1 WorkflowOne Headquarters: Dayton, Ohio Annual Sales $(000): 1,200,000 Principal Officer(s): Greg Mosher, Chairman; Mike Zawalski, President, CEO Locations: 140 2 Proforma Headquarters: Cleveland Annual Sales $(000): 293,933 Principal Officer(s): Greg Muzzillo, Founder, Co-CEO; Vera Muzzillo, Co-CEO Locations: 600 3 American Solutions for Business Headquarters: Glenwood, Minn. Annual Sales $(000): 249,022 Principal Officer(s): Larry Zavadil, President, CEO Locations: 455 4 InnerWorkings Headquarters: Chicago Annual Sales $(000): 160,515 Principal Officer(s): Steven E. Zuccarini, CEO

Commercial print distributors offer a full line of print management services to create a profitable edge. When it comes to commercial print, distributors say that substantial profitable margins are not found simply in the print production of four-color materials. Rather, providing customers with complete print management solutions—from ideation and design to logistics and warehousing—will give distributors the winning edge. Faisal Ahmad, president and CEO of Dallas-based USFI, said that the company was founded in 1984 as a traditional forms distributorship, but eventually evolved into a full-service marketing communications company. "We are in a changing market. Industries are looking for much broader solutions than forms

Knowledge, flexibility and a measure of skill will produce results in the manufacturing market By Maggie DeWitt Faisal Ahmad, president of Dallas-based USFI believes you have two choices in life, to be either or-dinary or extraordinary—and the skill involved in servicing the manufacturing market necessitates distributors be members of the latter group. Designing manufacturing solutions is a research project involving extensive fact-finding missions and experiments with materials and samples before discovering the correct application, said Ahmad. He added that regardless of whether it's a form, tag or label, "the distributor must go in as a consultant, and walk out as a supplier." And