Ward/Kraft

Headquartered in Ft. Scott, Kan., Ward/Kraft has appointed Shawn Goans to the position of sales representative for the Creative Technology Center. Goans, who has more than 16 years of sales experience with innovative, technology-driven products, returns to Ward/Kraft after nine years with other firms where he sharpened his innovative product selling skills.

Headquartered in Ft. Scott, Kan., Ward/Kraft has appointed Chris Smith to the position of sales representative for the company’s label division. Smith previously held positions in customer service, sales and production with both Ward/Kraft, Sony and International Paper. While working for Sony, Smith was named “Top Sales Performer” for 10 consecutive months.

Headquartered in Ft. Scott, Kan., Ward/Kraft recently received six awards—two Gold, two Silver, one Bronze and one Honorable Mention—in a variety of categories at the International Gallery.

Ward/Kraft, Ft. Scott, Kan., expanded its plastic card offerings to include eco-friendly, holographic green coating; more mag stripe sizes; additional encoding options; and the ability to add a mag stripe to traditional and larger composite plastic products through proprietary improvements of its encoding equipment. The enhanced coating and mag stripe capabilities allow distributors to offer more mag stripe options and eco-friendly, holographic green coating on CR-80 and larger plastic composite materials. Distributors can also provide green plastic card hologram coatings and a mag stripe on a wide range of 20 mil and 30 mil plastic products, including postcard mailers in 4x5½”, 3½x7½” and similar

Ward/Kraft, Ft. Scott, Kan., expanded its health care products to include labels critical in the blood collection process. The primary benefit of the new labels is their ability to withstand the handling requirements mandated by the FDA for the collection and distribution of blood donations stored in plastic bags. Distributors are now equipped with a solution for hospitals, pharmacies, medical labs, clinics, chain-of-custody and other health care related accounts who must label plastic bags containing blood and other bodily fluids. The critical components required for the labels to meet FDA and Red Cross requirements include specific adhesive, face stock and print coatings. Blood

Ward/Kraft, Ft. Scott, Kan., has expanded its barcode and variable data printing capabilities with wear-resistant UV varnish and laminate coating options. The company’s new online imaging equipment enables variable data such as barcodes and data based text to be laminated or UV varnished without degradation of variable data readability. After rigorous testing, Ward/Kraft successfully brought the new production equipment online, bringing benefits to distributors including the ability to offer variable data printing on a much wider range of documents, such as outdoor and industrial applications. The new UV varnish and laminate coatings can be applied to variable data printed in black, red and

Ft. Scott, Kansas-based Ward/Kraft has perfected its ability to print UV ink under a silicone layer. The release of this proprietary solution provides distributors with new low cost, faster turnaround alternatives for piggyback and scratch-off label applications. This innovation makes printing UV inks on the liner a faster, more reliable and less costly solution. Ward/Kraft’s proprietary converting process eliminates outsourcing and waiting for materials to create hidden message labels. As a result, distributors can cut time and cost out of every application they currently sell. There is virtually no limitation on the material that can be used or on the quantity that can

A little change never hurt anyone. With that in mind, this year’s big show promises a change of pace, a change of scenery and a change in demand. The newly revamped PSDA (formerly DMIA) will host its annual Print Solutions Conference and Exposition on Oct. 23-25 at the Baltimore Convention Center, Baltimore. This year’s featured general session keynote speaker will be Charlie Pesko, founder and president of InfoTrends, a leading market research and consulting firm in the digital imaging and document solutions industries. Technological advances and refined marketing strategies are just some of the issues gaining momentum in a slowing economy. To encourage print

Headquartered in Fort Scott, Kan., Ward/Kraft has promoted Mary Sisseck to senior sales representative. In her new role, Sisseck is responsible for working nationally with distributors to leverage Ward/Kraft’s wide range of print solutions in creating sustainable market growth. Since joining the company in 1987, Sisseck has excelled at customer intimacy in her roles as an instructor at Document Solutions University, and as a presenter at numerous Ward/Kraft onsite seminars, as well as a leader in the label division. In addition, she successfully completed Dale Carnegie training and became certified as a “CustomerChampion” through the Darby Checkett’s Customer Astonishment program. Ward/Kraft is a national

Ft. Scott, Kansas-based Ward/Kraft has expanded its long-run label offerings with cost-effective security features ranging from simple—yet effective—options to ultra-complex anti-fraud labeling solutions. Customers can now choose from anti-fraud deterrent technologies for face stock printing, as well as embedded deterrent substrate solutions. The suite of anti-fraud solutions gives distributors the most effective range of options in the long-run label market. Face stock printing options include chemical sensitivity coatings, five copy resistant stains, embedded security fibers, toner adhesion coatings and custom watermarking. Embedded solutions now feature thread that embeds structured magnetic threads into paper label substrates as the label paper is made. Embedded