Winthrop-Atkins

It's no longer enough to sell customers on product alone. Give the customers what they want: an experience. How does that high-end folder with the fancy die-cutting add value? Why is synthetic film a better match for a menu? How can end-users maximize space on a brochure?

Headquartered in St. Charles, Ill., Warwick Publishing announced the acquisition of The Winthrop-Atkins Company. This purchase will enable the two companies to provide a most comprehensive line showcasing the full breadth of calendar marketing. The two family businesses have also excelled in innovating a vast array of USA-made paper specialty products, including presentation folders, photo frames and accessories, greeting cards and a wide variety of other creative custom promotional paper specialties.

Alan DeCristo joined the Winthrop Atkins Company, Middleboro, Mass., a division of the Chilcote Company, Cleveland, as national sales representative. DeCristo, who has more than 20 years of manufacturing, sales and marketing experience, will be responsible for the sales efforts for the Winthrop Print Division. He will also assist in the marketing efforts by urging clients to take advantage of Winthrop’s new Product Development Center, which opened last February. “Alan’s combined passion and strong work ethics are a great fit for our division,” said Tammy Scully, brand manager. For more information, call (888) 463-7888.