Lenexa, Kansas

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

The indelible Swoosh. The Golden Arches. The bitten apple. Companies with less manpower and lower budgets hope to achieve even a fraction of the brand equity of Nike, McDonald's and Apple.

The Quality Certification Alliance (QCA), the promotional product industry's only independent, not-for-profit organization dedicated to helping companies provide safe products, has granted QCA Accreditation to Lenexa, Kansas-based Gill Studios Inc.

The presidential election is more than a year away. It will be months before voters determine who will go head to head in the upcoming election. But, when it comes to the business of bumper stickers, lawn signs and rally fans, it's always campaign time. In fact, some say that is the biggest misconception about the election sector of the print industry.

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