San Diego

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

In an overwhelming vote of approval, by more than 97 percent of the votes cast, the memberships of the National Association for Printing Leadership (NAPL) and the Association of Marketing Service Providers (AMSP) have agreed to merge two of the industry's most respected associations into a single entity that can provide an expanded slate of services to their respective members and the industry.

It's now 2012. We still don't have flying cars or robot maids, but this month's mystery product takes full advantage of those powerful pocket-sized computers we call smartphones.

San Diego-based direct marketing company VDP Direct, LLC, is proud to announce and welcome the return of Larry Pelzer as Sales Executive.

Using tools designed for a specific job can make the difference between the job being completed successfully or not. That is certainly true with household projects. For starters, it helps to know where to find your tools, have them in one place and organized. When you need that Phillips-head screwdriver, you want to be able to put your hands on it and not waste time looking for it. Construction professionals depend on tools designed for specific jobs, and they keep them organized so they are easily accessible because time is money to them.

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