Art Waganheim

Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

In the wake of the recession, companies made significant changes in the way they operate. Even today, the C-suite continues to give burnt-out employees their marching orders for growth. Topping those lists of best practices is efficiency. That is, streamline whenever appropriate—with limited manpower and funds...

Despite distributors’ best efforts, pressure seal talk often turns to costly investments, paper jams and process changes. By communicating the right information to the right people, you, the trusted reseller, can exceed industry expectations. Read on as our experts address common objections that can be encountered in the pressure seal market...

If we've learned one thing in the ongoing aftermath of the recession, it's that efficiency is more important than ever. Budgets are tight, resources are limited, and time is so scarce we're going to need Greenpeace to intervene to protect it.

The United States' financial situation has gotten so dire, President Obama recently called for the freezing of all federal salaries in an attempt to get a hold on the country's debt, which is expected to rise to $2.3 trillion by 2012.

With today’s corporations and government agencies looking for ways to economize and print and mail their own variable data, on-demand mailing pieces, Davie, Florida-based Paitec USA has introduced its PM2100 Digital Color Print ‘n Mail System to fill the market need for an affordable color self-mailer production solution which does not require envelopes or tabs.

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