Barry Green

In 1954, Appleton, Appleton, Wis., (formerly Appleton Coated Paper Company) helped introduce the first carbonless paper, NCR PAPER brand, to the market. The product was simply promoted as a new paper product that eliminates carbon paper. The NCR PAPER brand has been continuously manufactured by Appleton since then, and has long been the leading brand of carbonless paper. It revolutionized the forms industry by eliminating the mess and bother of carbon interleaves. "The invention of carbonless paper used new technology that literally changed the way business information was processed," said Albert Selker, Appleton's marketing director. "What started as a niche product soon transformed the business