Becky Keegan

Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.

Sometimes, it's actually mother who knows best. Just ask Stacy Peluso-Slaney, vice president of Danvers, Massachusetts-based Shawmut.

Manufacturers of health-care business solutions discuss a changing market and what distributors can do to tap into it HEALTH-CARE ADVANCES are reaching sci-fi proportions. In 2003, the human genome was unlocked. Today, patients can swallow a pill-sized camera delivering thousands of internal images directly to a physician's computer. And soon on the horizon, pharmaceuticals dubbed "super drugs" will be customized to target an individual's specific genetic makeup, thus enhancing drug efficacy. The health-care industry is arguably the most technologically competitive and innovative market worldwide. But for an industry so quick in the application of patient care technology, it has been life-threateningly slow in adopting

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