Donald Singer

Blazer construction presents a few pitfalls absent from the manufacturing of items such as shirts or sweat suits. Since blazers are relatively expensive items—and end-users highly value emblems and logos—logo placement requires proper knowledge, communication and attention. Donald Singer, president and CEO of Philadelphia-based Executive Apparel, advised attending to the following manufacturing details: • General logo placement. The logo is usually placed below the upper left-hand pocket, and should be carefully angled to ensure the best presentation when worn. If the job is not going to be performed by a quality embroiderer, or if doubts arise about placement, ask about the logo or emblem presentation.