Eric Fiedler Walk

Traditional products are being adapted for use in more advanced applications By Eric Fiedler Walk down any city street and you're likely to see a police officer writing a parking ticket—hopefully for somebody else. For those who chose to park in a garage, time tickets probably grace their windshields. After parking, patrons often go shopping, examining price tags and product ID tags. Traditional tag and ticket markets are everywhere—and new, more sophisticated ones are beginning to sprout. "The market is evolving," said Michelle England, marketing manager for Chicago Tag & Label, Chicago. "In the past, a tag simply identified the product by name,"

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