Jim Dunn

Nestled in a pristine valley cut by the Boise River is Eagle, Idaho. In this idyllic setting is the new home to Camille Beckman, a wholesale merchant of fragrant beauty products. The beautiful Tudor-style facility is largely a result of years of careful and deliberate planning by Susan Roghani, owner of Camille Beckman. But it's not her new building that won a platinum award—it's her new catalog. Needless to say, Roghani didn't want just any catalog. She wanted it to be pleasing to the eye with every facet serving a dual purpose. The fact is, Roghani has used the same product information