Joe Bouldin

Under CEO Keith Walters, Ennis responds to the changing industry with technology and services By Carol Katarsky About two years ago—although still an industry leader—it had become clear that Ennis Business Forms had seen better days. As Joe Bouldin, business unit director and a 24-year employee, said, "It was a troubled period for us. We were financially sound, but sales were flat and profits were down." "It wasn't a market-driven company," noted former president and 15-year board member Bob Mitchell. "We were about 20 years out of step with the industry." He added that when looking for new leadership, Keith Walters—a newcomer to the forms industry—seemed the logical

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