Given the country’s population and comScore’s Cross-Platform Future in Focus 2017 finding that mobile matters have driven total digital media usage up 40 percent over the last four years, one cannot deny that mobile marketing will continue to be one of the primary aids in helping end-users acquire their wants quickly...
John Foley,
Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
The popularity of mobile devices has changed the culture of communication—and it’s on marketers to keep up. Long gone are the simple days of overcoming spam filters. Brands are now expected to deliver a seamless, high-value experience across varying screen sizes...
Let’s face it: Being mobile-centric is no longer a trend reserved for Millennials. (Case in point: Just yesterday, I received a text message from my 82-year-old grandma.) For businesses, this shift means mobile marketing no longer can take a backseat to a company’s workflow...
Grow Socially, Inc., a leading provider of online marketing services including social media, website development, and SEO, announced the hiring of Dena Woerner as vice president.
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