John Shanley

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

We’ve all heard of thinking inside and outside the box, but what about the box itself? Whether on store shelves, window displays or online shopping pages, packaging appears to say a great deal about the products being sold. But when it comes to design, a package is more than a package; it is the product...

After a year fraught with industry shake-ups, government red tape and global strife, many are turning to 2014 for hope. For distributors, hope translates to stability and profits—both of which can be found in the label and tag market. Just ask Sandy Brown, plant manager for New Dimension Labels – a Graphic Dimensions Company, Austell, Ga.

The evolution of supply-and-demand for self-adhesive labels is not just a matter of collecting and interpreting industry statistics and quantitative indicators. 

The first time I noticed a QR code, I was in a restaurant. The place had a self-serve soda fountain, and the code was on the side of one of the paper beverage cups.

What do the labels and tags industry and Daniel E. "Rudy" Ruettiger (of Rudy fame) have in common? If you said, "neither is a very good football player," you'd technically be correct, but that's not the answer we had in mind.

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