Diet Coke is taking individuality to the next level with its new “It’s Mine” packaging campaign. Using HP Indigo digital printing technology, the brand is creating millions of unique labels for its glass bottles. Every glass bottle will feature a different design with select patterns available on the mini-cans as well...
Kate Santore
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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