Maggie DeWitt

Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.

By Maggie DeWitt Undoubtedly, the healthcare market is responsible for improving the quality of life for many industry professionals. There is simply no end to the demand for new solutions and services resulting from advances in patient care and workflows. For instance, new printing processes are being explored to satisfy prescription labeling applications, leading converters to discover new products compatible with these technologies. This month’s mystery product is one of the fruits of their labor. Check out the following clues to guess what the product is: • It offers outstanding environmental resistance. • It helps to reduce costs and enhance

Technology and I are not good friends. I don’t even own a cell phone-—something that astounds most people today. Many seriously wonder how I get by without one. The answer, I’m proud to report, is quite peacefully.
I do, however, own a DVD player. It was a gift from a friend who got tired of me complaining about the newer releases’ limited availability in VHS format.
Coincidentally, my VHS player was a gift from the same friend, years earlier, in response to my rants about the lack of decent television programming.
Now, I’m being cautioned that my TV will become

“It is our attitude at the beginning of a difficult undertaking which, more than anything else, will determine its successful outcome.” William James, American Philosopher, 1842-1910 I had the pleasure of attending an open house and media dinner this past week in Chicago. By all accounts, it was a fantastic event that included spending time with some of the printed apparel industry’s nicest folks, lots of laughs, a great Moroccan restaurant, a professional belly dancer (as well as some not so professional belly dancers—you know who you are) and even a tarot card reader. I am quite the skeptic, and when

“It is our attitude at the beginning of a difficult undertaking which, more than anything else, will determine its successful outcome.”
William James, American Philosopher, 1842-1910

I had the pleasure of attending an open house and media dinner this past week in Chicago. By all accounts, it was a fantastic event that included spending time with some of the printed apparel industry’s nicest folks, lots of laughs, a great Moroccan restaurant, a professional belly dancer (as well as some not so professional belly dancers—you know who you are) and even a tarot card reader.

I am quite the skeptic, and when

My given name is actually Margaret—and I hate it. To this day, I cringe when an office receptionist calls for “Margaret” in a crowded waiting room. It’s even worse when an enticing direct mail package lures me into opening the envelope, and I discover the materials are personalized with the dreaded moniker.

By Maggie DeWitt As the demand for environmental integrity grows, many in the industry are turning over a new leaf when it comes to items they’re adding to their product lines. This month’s mystery product showcases a new, truly unique, high-performing, eco-friendly substrate that can help close sales with end-customers interested in advancing green initiatives. No forests have been harmed in the manufacturing of the product, and it provides a smooth surface for exceptional color saturation and image resolution. Check out the following clues to guess what the item is: • It is made entirely from inorganic mineral powders derived from stone,

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