Margie Dana

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

Print Buyers International (PBI) members can now access print buying discounts through the new Buying Power Program offered by 48HourPrint.com. The exclusive agreement between 48HourPrint.com and Print Buyers International adds e-commerce printing services to the benefits provided to existing and future PBI members and their companies.

In support of Print Buyers International’s mission to keep printing industry buyers and professionals up-to-date on the latest printing and digital media innovations and trends, Boston-based 48HourPrint.com has become a Patron Sponsor of the organization. Print Buyers International (PBI) is a leading resource for print buyers and printers, offering education and information through conferences, webinars, e-newsletters, blogs and consulting.

Chestnut Hill, Massachusetts-based Print Buyers International (PBI) announced the 6th Annual Print & Media Conference will be held at GRAPH EXPO in Chicago, Sept. 13 through Sept. 14. Leading into the conference will be the popular, full-day PBI Boot Camp on Sept. 12. The news, which creates a robust classroom and GRAPH EXPO show floor learning experience for attendees, comes in the wake of PBI's highly successful Print Buyer Forums held at GRAPH EXPO over the past three years.

Located in Chestnut Hill, Mass., Print Buyers International (PBI), producer of the 4th Annual Print Buyers Conference in Westford, Mass., announced there will be four keynote presentations at the conference, held Nov. 3 to Nov. 5 at the Westford Regency Inn & Conference Center.

If you print it, they will come. Print buyers are sure to flock to your proverbial field of dreams if you give them what they want and need.

Margie Dana, founder of Boston Print Buyers, is a marketing specialist who focuses on improving the printer-buyer relationship. The following is from one of her recent “Margie’s Print Tips” e-newsletter postings, in which she explored how cars, buses and trucks come to be decked out in full-color images. Through her association with SGIA (Specialty Graphic Imaging Association), Dana came across Judd Morgan of USA Image in Louisville, Ky. The company does vehicle wraps, and Dana interviewed Judd about the process. • MD: What’s the basic process for a vehicle wrap? It’s a series of steps: 1. Vehicle Appraisal/Request for Quote -

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