Michelle Bottomley

Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.

Staples Inc. wants to tell a new story—which is why the Framingham, Massachusetts-based retailer recently announced that it was overhauling its marketing. The move, according to The Boston Globe, was a departure from Staples’ original mission of selling low-priced office supplies at big stores...

Staples has been trying to retool its business ever since its failed merger attempt with rival Office Depot. In its next move, the Framingham, Massachusetts-based company is welcoming a new chief marketing officer: Michelle Bottomley...

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