Phil Ticer

Top performers in industrial environments, tags also have a softer side. Samples sell. They also inspire. In fact, distributors looking to increase their tag sales can get great ideas for value-added designs, as well as potential new customers, by simply perusing suppliers' sample packets. For instance, materials from Midlothian, Texas-based Ennis' tag and label manufacturing division in Wolfe City, Texas, include products utilized in manufacturing, retail, maintenance, customer service, public safety, property management, and warehousing and shipping, just to name a few. "We even have a distributor who places orders for toe tags used in morgues," said Barbara Woodruff, office manager. "We are one