Rick Willett

Miamisburg, Ohio-based NewPage and Norcross, Georgia-based Unisource Worldwide announced a new multi-year agreement that significantly increases their joint manufacturing and distribution relationship. The agreement defines expanded trading areas for Unisource and now includes all of its locations in the United States and Canada. In addition to NewPage supplying several of Unisource's respected and recognized private label brands, including uBRAND and uDIGITAL, Unisource now has a national distribution footprint for NewPage commercial sheetfed brands and becomes an authorized reseller of coated web products.

NewPage, Miamisburg, Ohio, announced plans to launch its ‘Story’ marketing campaign and new Web site, www.PaperTellsAStory.com, to help educate consumers on the importance of knowing the manufacturing source of the paper used for their companies’ business printing. “Giving the same importance to paper as we do to the food we eat or the clothes we buy, the goal of the ‘Story’ campaign is to get people thinking about the journey of a single sheet of paper, where the journey begins, [as well as] the sustainability and environmental practices of its manufacturer,” said Rick Willett, president and chief operating officer. “As a leading paper manufacturer