Tom Yeager

Fredericksburg, Virginia-based Newtown is inviting all print distributors, mail shops and trade printers to attend Newtown's Appreciation Day on May 6 from 10 a.m. to 2 p.m.

Laser printing and direct mail redefine the market "INTEGRATED PRODUCTS are critical to the forms industry," noted Tom Yeager, vice president of sales and marketing at Batavia, Illinois-based Strata-Tac, a supplier of pressure-sensitive films and laminates for integrated labels, cards, coupons and magnets. "The products allow forms presses to go beyond traditional business forms, and open up new markets for manufacturers and distributors." Yeager added that with the popularity of laser printers, integrated products have become the new "it" in the industry. "Laser printers are so widely used that distributors can't help but to create products that can incorporate laser images—namely integrated

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