Elise Hacking Carr

Elise Hacking Carr

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

Expand and Deliver

As part of Print+Promo’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Adam McNeill, president of CE Printed Products Inc., Carol Stream, Ill. Here, he talks about his new role, the rewards of collaboration and how his company is pushing the envelope...

Appvion Files for Bankruptcy Protection

After careful consideration, Appvion, an employee-owned paper company headquartered in Appleton, Wis., has filed a Chapter 11 petition in the U.S. Bankruptcy Court for the District of Delaware. In a Restructuring Frequently Asked Questions page, the company maintained that its business is “fundamentally sound”; its debt load, however, is too high...

Two Sides Gets 278 Leading Companies to Remove Anti-paper Claims

In its continued quest to promote the sustainability of print and paper, Two Sides researched the marketing messages of more than 600 of the world’s leading corporations, including banks, utilities, telecoms and insurance providers. The independent nonprofit organization...

Sycamore Partners Finalizes Purchase of Staples

Private equity firm Sycamore Partners has completed the $6.9 billion acquisition of Framingham, Massachusetts-based Staples. As a result of the merger, the common stock of the office supply retailer will no longer be listed for trading on Nasdaq...

The Art of the Deal: Insights into the M&A process

If you’re a printer or a promotional products company that’s serious about buying or selling, there’s much to 
learn. The good news is, you don’t have to go at it alone. Read on for advice if you're trying to enter the deal-making environment...

Quality Leadership

As part of Print+Promo’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Todd Pottebaum, MAS+, MASI, president of Quality Resource Group (QRG), Plymouth, Minn. Here, he talks about his professional ambitions, the cost of employee disengagement and our industry’s capacity for innovation...

One Step Ahead

As part of Print+Promo’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Bruce Mars, president of BCT International Inc., Fort Lauderdale, Fla. Here, he expands on his consultancy background, an impending product launch and the tough decisions management faces...

How to Add Promotional Products to Your Print Business

Change can be challenging, tricky and downright scary, but when it comes to the combo order sales cycle, nobody arguably is better positioned than a print business. Oftentimes, the printer is the initial point of contact when a business is thinking about doing advertising...

Coca-Cola Creates Stop-Motion Ad Made Entirely From Recyclable Packaging

Coca-Cola Great Britain has launched its first-ever ad made out of 100-percent recyclable packaging. Love Story, created by Ogilvy and Mather Berlin, tells the story of two plastic bottles (Fanta and Coke Zero, respectively) who fall in love as they meet over and over again, thanks to recycling. Through the ad, Coke hopes to communicate...

Suppliers and Distributors Can't Afford to Break the Partnership Chain

Technology has been a major industry disruptor, influencing new—and less personal—communication styles over the years. The shift to online shopping hasn’t helped matters either. Suppliers can easily sell direct, distributors can bypass suppliers to import product and end-users can find production facilities with minimal effort...

Sky's the Limit

As part of Print+Promo’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Ross Barker, CEO and owner of e-Quantum Inc., Reno, Nev. Here, he talks about the pace of modern business, the importance of adapting and his desire to learn...

Taylor Communications is Moving Hundreds of Jobs to Downtown Dayton

The Dayton city commission on Wednesday approved a $1 million development agreement with Taylor Communications—formerly Standard Register Co.—to help fund the renovation of the underutilized downtown building at 111 W. First St., the company’s new home come October...

8 Commonly Asked Questions About Pressure Seal and How to Answer Them

In the wake of the recession, companies made significant changes in the way they operate. Even today, the C-suite continues to give burnt-out employees their marching orders for growth. Topping those lists of best practices is efficiency. That is, streamline whenever appropriate—with limited manpower and funds...