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www.greenleafpaper.com<%2Fa>)%20said%20the%20proliferation%20of%20hand-held%20printing%20devices%20within%20the%20past%20five%20years%20is%20significantly%20growing%20sales%20of%20roll%20paper%20products,%20particularly%20for%20direct%20thermal%20applications.%20Greenleaf%20Paper%20produces%20blank%20and%20custom%20pre-printed%20roll%20paper%20used%20for%20point-of-sale%20receipts,%20automatic%20teller%20machine%20records,%20credit%20card%20processing,%20travel%20itineraries%20at%20airport%20kiosks%20and%20a%0D%0A%0D%0Ahttps%3A%2F%2Fwww.goprintandpromo.com%2Farticle%2Fhow-technology-driving-markets-printed-paper-business-documents-47408%2F" target="_blank" class="email" data-post-id="5625" type="icon_link">
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Custom pre-printed rolls can effectively promote products and services, reinforce brands and logos and even specify return policies. Through co-op arrangements, companies can offer advertising space on roll receipts to vendors for additional cost savings. “Consumers have been trained to look at receipts,” observed Ruback, “so why not print something on them that promotes other products, such as gift cards, while defraying some of the cost of the receipt? There is no end to where it can go.”
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- Companies:
- Appleton Coated
- GreenLeaf
- Printco
Maggie Dewitt
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